Scientists’ Warning to Humanity & Business as Un-usual

Scientists’ Warning to Humanity & Business as Un-usual


(Music) Hi. I want to thank you all for coming. I’m your host for the ScientistsWarning TV program we’ll be doing every day during COP. My name’s Stuart Scott. This is my co-host and today’s guest as well, Victoria Hurth. She’s an Associate Professor of Sustainable Business with the University of Plymouth with the faculties of Management and Business. And today’s program is about the World Scientists’ Warning to Humanity followed by a short report about sustainability and business from Dr. Hurth. Now the World’s Scientists’ Warning to Humanity actually dates back to 1992 when the Union of Concerned Scientists in Washington, DC, published this paper signed by 1700 scientists, including over half of the then living Nobel laureates. The first sentence says it all: “Human beings and the natural world are on a collision course. Human activities inflict harsh and often irreversible damage on the environment”, and the warning was that “We, the undersigned senior members of the world’s scientific community, hereby warn all humanity of what lies ahead. A great change in our stewardship of the earth and of life on it is required if vast human misery is to be avoided and our global home on this planet is not to be irretrievably mutilated. Very strong language. So did we change? Not much. Unfortunately our leaders did not take heed. Other things were pre-emptive in their minds than taking care of our common home. Fast forward — 25 years in late 2017 another group of scientists published this peer-reviewed scientific paper in BioScience. At its publication, it had been signed by over 15,000 scientists from around the world and an additional 8,000 or so have signed it since. It holds records in terms of the number of scientists who’ve signed it in citations. It is a very, very, powerful statement. But again, it does not seem to be that we are taking heed. It made reference to the first Scientists’ Warning and this one was called: “A Second Notice”. My own feeling is that it should have been called: “Final Notice”. I’m not sure we’ll get another chance. So, I’d like to go in very briefly to the ecological stressors that were cited by this Second Warning, the second notice. First, Biodiversity Loss, and let me say a bit more about that later. Food System — our food system is said to be accountable for about a third of all carbon dioxide emissions. When you consider how food is grown, how it’s transported, how it’s refrigerated, how it’s wasted, how it’s disposed of — about a third of all carbon dioxide emissions. If I could just add to that, Stuart, actually, the large majority’s the fertilizers from the fossil fuel fertilizers and a lot of people don’t actually consider them. And those fertilizers have other problems also because they pollute our fresh water — all of these are interrelated. Those fertilizers contribute to Marine Life Depletion and Ocean Pollution. They create dead zones at the mouths of major rivers where the excess fertilizer washes out. We’re destroying our forests at an incredible rate — both man-made destruction and now nature has taken over. We are toxifying the air that we breathe. I don’t call it air pollution because we’ve become calloused to that notion — air pollution. Well, we all live with air pollution. Air pollution creates lower birth weight babies and it creates Alzheimer’s and dementia in our seniors. So we are toxifying the air we breathe. We are degrading soils around the planet at an incredible rate — losing 30 billion tons of topsoil every year, it’s estimated. Population is the elephant in the room. Few, if any, politicians will talk about it. You cannot expect to get reelected on a platform of limitations to population, but as you’ll see it’s a major, major problem. Climate Change is the big one — it’s the tsunami coming at us, and that’s why we’re here. We have this ritual for the past 25 years of getting together, having a huge carbon footprint building these temporary buildings, throwing it all away at the end of two weeks in an effort to reduce our carbon emissions. Is there something wrong with this picture? And how much have we accomplished in those 25 years? But first, Biodiversity Loss. The source of this data is the World Wildlife Fund and the UN Environment Program itself. This was a graph that I found and when I extended it out extrapolated to 2018 by those same sources, we have seen a 60 % loss of the biomass of all vertebrate species. Now, we’re not talking about extinctions. We’re talking about the loss of the numbers as well as extinctions. Incredible. When you look at the insect population, it’s estimated to be about 70 to 75 % of all insects have been lost. What does that mean for us? When you consider that insects are the base of the food chain, when you consider that they are the pollinators for many of our crops, we are committing suicide ecocide. Unfortunately, much of humanity has this view of the problem of biodiversity loss. As long as I have my burgers and McNuggets, what do I care? How many species do I need? This is a bad attitude. It’s incorrect mentality, but it is fostered in most industrialized nations. Now I’m going to skip to Population and I’m going to show just one slide — What the human population is estimated to have been and then calculated to have been over the past 10,000 years. Kind of shocking. Now I know most of us in this room have some concept of that, but my challenge is is it even possible to discuss sustainability in this context and UN sources estimate we are looking at 9 or 10 billion people by mid-century. Already systems are collapsing, but let’s take a look at climate change. Now I want to show you four maps of the earth. They are drought maps, but I want you to note the scale. The scale is one of relative drought. So the red to purple and pink indicate extremely, unusually dry areas. If you take a look at the Sahara, It’s green and yellow. That doesn’t mean it was moist — it means it was normally dry in the Sahara. The other end of the scale, there are a couple of places that are dark blue where there was more rain — lots more happening than usual. But take a look at the 1/3 point, 2/3 point and final decade of this century — 2030 through 39, 2060 through 69 and 2019 through 99, but we don’t have to go all the way out to the end of the century to see what the problem is. And one of the mistakes that we are making is that we are talking about the year 2100 or we’re talking about the year 2050 — the effects will be. We will see very drastic consequences much much sooner than that. We already are seeing drastic consequences because when farms get dry, they wilt. This is The Netherlands in the growing season of this year, Germany’s potato crop, grain in Germany, grain in Denmark and that photograph came from this article online, which cited the figure that 40% of the crop yield was lost this year in Denmark. Same in Sweden — billion dollar losses, many bankruptcies. That was this summer’s weather map. When forests get dry, they don’t wilt, they burn. This year — early this year in California, historic fires in Greece, in Japan — not known for wild fires, in Siberia — not known for wild fires, in Canada, ditto. The UK this year in Lancashire — not known for wild fires. This was on their Moors. Again in California, still smoldering — incredible loss of life and property, but the property is always mentioned first. Though I shouldn’t say always, but if you take a look, that’s what makes headlines — billions of dollars in loss. You know that fire is good for the US GDP because all of those buildings have to be replaced. An oil tanker which sinks creates more GDP than one that arrives safely at its destination. Is that perverse? Sweden burning this year — historic wildfires. Denmark. Now, to understand climate change clearly I want to show you the heat effect of our past CO2 emissions. They produce this much heat — estimated 400,000 times per day, 365 days per year. The source of that data is James Hansen when he was working for the US government, head of NASA”s Goddard Institute. Leading to this kind of headline, which is now becoming more and more common from Bloomberg Businessweek, “New Climate Debate: How to Adapt to the End of the World”. Researchers are thinking about social collapse and how to prepare for it — social collapse and how to prepare for it. We’ve reached a different stage in our awakening to this problem. Of course, governments still kick the can down the road whenever they can. You’ll forgive me, but that’s what I see these negotiations about. They are not being conducted in good faith by the parties. Some parties really see the problem. In a lot of parties, they have another master and we’ll get to that one now. My thesis I teach this every chance I get is that global civilization has an operating system. I don’t know anyone else who teaches about our global operating system. It is seriously — no disastrously flawed. Our operating system is killing us. Now, what is that operating system? It’s known by two common names: Money and Economics, but not just economics, it’s a brand of Economics — Neoclassical Economics, also known as growth Economics, also known as mainstream Economics. The name neoclassical dropped out of the record about a hundred years ago when JP Morgan staged what’s known as the neoliberal coup at the University of Chicago and a neoclassical economist was installed as the Chair of the Economics Department and very soon, nothing was being taught but … but this kind of economics, which just happens to be the one that benefits bankers the most. A hundred years later, it’s the only thing we know and we call it simply economics. We’ve been hoodwinked. We continue to be hoodwinked Every day when you hear that word think Neoclassical growth economics and it puts everything into perspective. Now let’s take a look at money. Money is a virus of the human mind. Money is using humanity as its host for its own reproduction. This is the way it behaves. now the first President Bush, President George Herbert Walker Bush, was known to have said, “If it looks like a duck and quacks like a duck, it is a duck”. I think that he borrowed that from somebody, If money looks and behaves like that, can it be far from that? Now money is turning the natural world into more money as fast as it possibly can. It’s turning this into this with utmost speed. The strangest part is that money prevents most of us from even seeing that as a problem. In mainstream economics, Nature is an ‘externality’. This is what’s taught in most business schools — it doesn’t matter that we are destroying nature. In fact, the gentleman who won this year’s fake economics prize, Nobel economics prize, it’s not a real Nobel Prize. It was financed by this Central bank of Sweden in 1968 and they made it a Nobel Prize. This year’s winner said, “Climate change doesn’t really matter because agriculture is only 2% of our global GDP, so if agriculture is harmed, it won’t harm our GDP much”. Excuse me. Won’t harm our GDP much! What are we going to eat — money? The sustainable development goals, I will attack them. I will attack one of them. There are only 16 and a half of them there. Number eight is a piker in American English. Decent work. Yes. Economic growth. No. Now, it’s worded “economic growth in developing nations”. Yes, but only if developed nations will slow down their growth and do you think any developed nation is willing to do that? Hey, if they can grow up, why can’t we? Again, is that the platform you want to get re-elected on? We’re gonna slow growth so that they can grow in the least developed nations? From the poorest to the richest — money owns us not the other way around. Now, I’m going to very quickly cover some interventions. Civil Disobedience. The time has come for massive civil disobedience. This is Greta Thunberg. She became world famous overnight. She inspired 29 — there are 21 shown here. It’s increased to 29 cities in Australia where the students are going out on strike every Friday. This is upsetting the politicians who are demanding they go back to school. Excuse me, while you screw up our future? The Extinction Rebellion, which started in the UK this year took over five of the bridges crossing the Thames. Peaceful civil disobedience — in growing numbers. I like to reframe it as “Unite for Life”, but if it takes a rebellion at this point, so be it. Lawsuits. Time has come to sue our governments and corporations. Urgenda won against the Netherlands earlier this year, actually just in November. They were supported by huge marches. This is the action going on in the United States, “Juliana versus the US government” and there Jim Hansen in the back row — twenty youths and Jim Hansen, and that’s their lawyer on the extreme left of that photo. Obama could have settled this when Trump was elected before Obama left office. Obama could have settled this. Hansen went to him and said, “Settle the suit now”. Whoever was advising Obama — I don’t know what they were smoking. but Obama said, “No”. You don’t have to sue at a national level. You can sue at a local level. These children are suing the State of Washington in the United States. Now, my premise here is that we must change “business as usual”, and with that I’m going to hand over the microphone to Victoria. We’ll discuss “business as un-usual”. Thank you, Stuart. As you very clearly pointed out, we have a burning platform for business to change massively and I think that’s that’s well understood. What’s interesting to see is the rapid change in consciousness, not just of business itself, but also fueled by and replicated in in in all other stakeholders in society essentially saying, the average person is now saying, “Business, you have to change. You’re not serving us as we need to be served”, and business is starting to say that of itself. So, having worked in this area for the past 15 years, I can say that we’re not moving anything like as fast enough, but we are seeing the foundations for the first time I would say, of the potential for real fundamental change and, like I said, that’s coming from business and the pressure from a whole range of stakeholders. And just to say, I mean obviously, we can’t do this without business. We can’t transform without business being at the heart of it. Of course, we absolutely need legislation, regulation. We need to change how we view GDP massively. Even Kuznets, who came up with GDP, when he presented it in the U.S. he said, “This, however, should not be seen as an ultimate measure of an economy”, which we totally ignored. And when neoclassical economics was derived there was an assumption that that was in the con … within a context of a moral compass that guided society that would always keep us from doing something that was morally reprehensible. Now, we’ve moved a long, long way from that. I don’t think I was ever envisaged at the time and, however, we have had about 50 years of what you might call a cultural revolution in terms of not just the economic model that business operates with, but that also filters into our culture — how we think of things. So, business for example, because of the assumptions of neoclassical economics, operates on the basis that we are self-interested — that consumers are self-interested, that employees are self-interested and that that self-interest is what makes the money go round. Now, the problem with that is if we treat ourselves as if we are self-interested, profit maximizing people, we will end up being something like that and that is one of the major issues that we have. But I don’t want to talk so much at the moment just about those problems. All I can say is that economics, if you go back to the very root of it, my summary would be that it’s to take scarce resources and allocate them in a way to maximize welfare or well-being for society. If we take that as the premise of economics, we have a really good basis to start from. So really we just need to reclaim economics and reclaim the fact that this is not about profit maximization in the short term in order for the system to move round. It is about scarce resources, which we need to start protecting — a matter of massive urgency and we need to be really focused on what well-being is. And we need businesses to start thinking about those two ends. That is the basis of sustainability going all the way back to the early days. So, what are the… in my research, I focus on what I see are five interconnected core pillars that we need to tackle if we’re going to get business to really be able to transform. What we can’t do is be wasting our time in business or when we talk about business changing tweaking around the edges, and partly that requires helping us and business recognize the paradigms that stop us moving forwards. And I’m going to start with the first one, which is “purpose”. Now, you might have heard lots of organizations talking about Purpose Driven organisations. That’s something in the last five years has become such a buzzword, and it might seem like oh, ya, just another one of those things and it has the risk of being that. And they … people talk about purpose washing, but actually Purpose is, I think, one of the chances we have to turn business around because what it says if it’s hard, is that a business is there to serve society and that profits are a consequence of doing that job well in the long term and long term prosperity therefore comes from serving the real needs of society. Now, that is the very core. It’s not about philanthropy on the side. It’s not about doing some volunteering It’s about the very core business model and purpose is about that. So, I think we as a society and interested people need to hold companies to that because it’s …it’s absolutely critical. And I just want to draw attention to BlackRock, which is the largest asset holder in the world — over six trillion dollars of assets and Larry Fink, the CEO, put out a letter this year called, “A Sense of Purpose” saying all businesses have to serve a social purpose because if they don’t then they will not be able to prosper in the long term and the ramifications of that are huge. So that’s the first one. Second one, which is related to that is “Governance”. We need excellent governance in organizations, and we don’t have it at the moment. We have pockets of it. We have some demonstrations of it, but actually governance is quite a new topic in a business sense, and we’re just starting to get to grips of what it means. It has been harnessed in a neoclassical sense to mean compliance. It’s about making sure that the the people who run the organization on behalf of the owners don’t run off with the with the assets, because, of course, if we’re self-interested, that’s what we will do. So, governance and it’s compliance is totally critical, but governance is about performance and compliance. So, I just want to draw your attention to a new ISO that’s being created — ISO 37,000, which is the first truly global standard in good governance of organizations. I’m the convener of that with my co-convener Axel Kravitsky from Trinidad and Tobago and we’re one year out of three in development. Now, this is a forum for the world to come together to say what it thinks is the governance we need to take us into the 21st century and hopefully beyond. So, I think we need much more attention on this because without good governance, we will never get sustainable business. Culture, of course, we need a culture that supports this and we have ways of measuring what a purpose driven culture might look like — key area of mine and I think is … we we really need to focus on is marketing. You mentioned about the evils of advertising and the issues that related to it. Advertisers — I don’t think they’re evil. They’re just doing their job. The issue is the governance and the purpose of the organization that creates that context. Marketing is more than advertising. It’s about that the intersect between an organization and society. We have to get that right. We need or we need marketing that can deliver purpose and sustainability, and I have many thoughts and a model on that. And finally “Leadership”. We need the kind of leadership that can take us out of this and that kind of leadership is about being able to connect with oneself and the context so that we can move forward. Did anyone have any questions? I think there’s a bit of time so, ya, okay. Thank you. My name is Evca. I’m Dutch. Ya, new delegate. I’m just wondering, you know, this really touches me what you’re telling. I’m aware of most of the things, but it still really touches me. I have to get back with this information to all the young people in Holland, and my question is just what gives you hope? You know, you’re here, but can you just tell me what gives you hope in this whole situation? Two very short ones. Firstly, the ultimate fact that if we were really stupid enough to get ourselves here, we are not clever enough to say that it’s too late. That’s one thing. Now, that’s not a blind optimism I think, but but really I think we can never just draw a line under it because I don’t think we’re that clever firstly. And …and also a great book by a gentleman called David Fleming who started the Green Party in the UK called “Surviving the Future” that also gives you hope, is about how we can connect with our communities and enjoy the journey of transformation. I could speak on that topic for a half-hour, but I’ll give you just a couple moments. My occupational hazard in what I do without pay is depression and what gives me hope is …is action … is doing something. I get out of depression by getting to work, because I think we are again, too anthropocentric. We’re thinking that it’s all about us. Will we live? Will we die? It’s … it’s built into our biology. It’s built into our societies. We talk about extinction of humanity, but hey, there’s a heck of a lot…heck of a lot more nature than just us. So, for me, hope is … is thinking that we are becoming more aware that we’re part of a community and that we’re working to save as much of that community of life as possible. That gives me hope. My name is Imran. I’m from Sudan. I can say that there is no hope in the so-called ‘economic growth’ as we know it today and I was really touched by by the presentation about money as the root cause of all of our problems … of all the world problems today. So, my question is to what extent do you think that the upcoming climate shocks or climate change impacts might lead to this paradigm shift about the whole system that the world is functioning through today? Yeah, ok. So again, this is this is an optimistic taking an optimistic stance on this and this is another thing that gives me hope. We’ve been planting seeds for a very long time and those seeds haven’t been watered yet. These crises water those seeds. I believe that we have a latent desire to turn things around. We have a latent understanding of the problems of our situation, not just climatically but so… socially our disconnection from each other, and I think there could be a situation where a few major shocks of the right sort at the right time would unleash, and is unleashing actually, a whole different way of operating. That might sound over optimistic, but I …I think already we are in a very different place to where we were ten years ago; however, it’s not manifested itself into the action that needs to happen. But if you take other markers, I think …I think they’re massive changes have happened. Victoria, this is why I’m so happy that you’re here with me, because my I have a much more dire view of our future. I think money is going to collapse and if you imagine what the collapse of our economic system would entail in terms of human suffering, I think that’s what’s … what we’re facing. Look, the last time money almost collapsed what did the bankers do? They threw out more money. They solved the problem by kicking the can down the road and creating more. They called it “euphemistically quantitative easing” — we need more money out there to restore liquidity, so people will start buying again and banks will start lending again and housing prices will come back and things will grow. But you don’t have those tools anymore. Okay, okay, I hope you’re right. but I … I But you don’t have those tools. I think that’s why I think that it’s gonna collapse next time, but I tell people to prepare themselves with thoughts about what you would do in the event of a societal collapse. Okay, we’ve been given the … any more questions we can take in the … in the hallway outside, but we have to yield the room. Thank you very much. (Music)

You May Also Like

About the Author: Oren Garnes

100 Comments

  1. Thank you for your work.
    Most scientists and the latest reports are holding back on how bad this really is NOW!!! Everyone needs to wake up.
    In many ways, we are already too late!!!!!!!!!

  2. My gosh, this video was first in my queue this morning but I watched all the regulars before watching it. What an excellent video; Stuart I love your spirituality.

  3. We need to do this, we need to do that. I think we are heading towards extinction. I use every minute to become aware of what it means to be human, because it is my last chance.

  4. Hope… I see clearly now that a Vision of Hope is required to create a positive future and mitigate the worst climate change impacts. This vision must be as grand and enormous as our trauma. It must be a radical solution, one that will inspire hope and action. Right now, lacking such a vision when we awaken to the full reality of climate change we loose hope and fall into depression, anger and despair, making even positive action difficult. I feel we need a vision for the future that is so amazing that it transmutes our lethargy and despair into action and actual real hope! Such a vision has been refining in my mind and growing in my heart. I just need a way to share it…

  5. Thank you so much for speaking directly to the source, money. If i hear one more politician say we could do X or Y on climate, but… you know… money.

  6. One of the biggest mistakes has always been focusing on the projected outcomes
    by 2100 rather than the realities of how much unrest and
    unsolvable issues less than a further degree C shall bring,it will invoke
    chaos and its enough to rapidly tip the balance ,in human
    infrastructure.

  7. The planet is dying and with it all living creatures , there is no other present day issue that matters more.
    It really is a sad indictment on the human race that this news is not front and foremost on very newspaper and every news program ,24- 7 .
    Instead it is relegated to a slot at the end of the news, if you are lucky, and a few paragraphs on page 15 of the newspapers, politics and the economy take precedence.
    One would be forgiven for believing that something is not square here.

  8. I don't think it's possible to make the kind of changes we need to make without the collapse of society….We are still swimming upstream….Once the collapse occurs, and people can see the reality, unfiltered, maybe downstream would become a possibility. Would it be too late at that point, it was probably too late. a long time ago…..Excellent presentation….I've been telling people, essentially, the same thing, for a long, long time….With zero success, the opposite in fact….Indoctrination, culture, propaganda, and denial are such powerful forces to overcome….Only collapse and hardship can chip away at the delusion, the spell cast by a civilization of greed….Time will tell, but I wouldn't put anything off, you really want to do, say, or accomplish….Like always, the time is now….

  9. I wish this lecture would go viral on the internet – It is so important! I have been sharing it and I encourage others to do the same! Thanks very much for the lecture!

  10. Hello @UPFSI; can you please explain a bit more regarding the talk by Guy R. McPherson claiming the extinction of human race in a decade or so. I am not even a scientist let alone be a climate scientist. Can you please what is the missing link which leads to one predicting such a dire situation? It seems that Guy R. McPherson is missing some important information leading to the claim.

  11. Money is our problem it's destroying our world. Having stores open day and night with lights on are burning fossil fuels are also contributing to Climate change. This also encourages more cars on our roads burning fossil fuels. The problem with money it's about taking advantage of people making low wages to make even more money. The effects on health, no money to pay bills, no money to invest in solar or wind. An electric car, forget about it. In our province of Nova Scotia Canada their is a push for 15 dollars an hour…but their is lots of opposition. The top 1% can get a raise but nothing is said about it. Low income people pay the price, they do not want to raise the wages blame increases in prices on them when or if they get any raises. You don't see any grocery stores, clothing stores get solar or wind? These business's do not care if their workers have time off…Sundays , Christmas Eve, Holidays etc. It's about making money. If we do not care about ourselves, how can we possibly begin to care about our planet? Human beings need to start caring about other human beings, and just maybe we might care about Climate change. This is an excellent YouTube video and I encourage you to share it on all social media.

  12. The entire world is infected with the growth/consumption paradigm. Neither it nor any variant of it can serve us now. Anarchism or annihilation? Democracy decrees the latter.

  13. I confronted my family with the original U of CS trifold about '93 and they just looked at me like some kind of a nut. Permaculture followed and my life was ruined in the effort.
    Stick a fork in it- its done.

  14. We do not aggressively fight climate change because we think we will win. We fight climate change because we are all in this together. Because we care about our children, our communities, and all living things. Because in the end, no matter what, we will be able to look back without regret and know that it was time well spent. It is, quite simply, what we must do.

  15. This topic should also be covered at SW! We Don't Have to Fear Clean Air. Don't Let the Deniers and Doomers Tell You Otherwise. We have the Technology – it's called a Tree!
    https://debunkedclimatemyths.blogspot.com

  16. Stewart thank you for this information on your website and doing what you're doing is probably the best that you've done and I know what you'll do better on the next one I'm looking forward to seeing more of you. Your information is on point. I also like the other comments that people put on here. I am a farmer that went through the drought in 2007 I was on CBS world news as I hay farmer about the drought and how it was hurting local dairy farms which is some of my customers. As I searched for all the information I can on the weather and climate control I also do not believe and Guy McPherson's outcome of no hope hope is a process of doing something and I'm pleased to see it you are doing something I do respect guy's opinion be based on his facts he reads all the facts but I don't have in front of me. But I get my fax locally for the Footsteps in my fields, not only do I look I see not only do I hear I listen, I smell smoke, my skin feels the pain of the Sun when it's shining and I can taste the poison I'm the rain and snow that geoengineering has caused us. 1 CBS news reporter asked me how does it feel to lose crops and money, with my wife and my children in front of me standing in the background and the world listening all I could say was ouch, how much pain do you need to take action to save a world that you love for your children hope is taking action. Geoengineering is part of the climate change that we are dealing with now until the end. Put Dane wigington on your network.

  17. We saw the royal wedding bride and groom leave in an electric jaguar this year… i was thinking… the royal family has one of the largest carbon footprints on the planet!!! Thats like polishing a turd with diamonds. It they really wanna make a difference they should announce that they will Not have kids and say its because of climqte chaos and future generations…

  18. I was talking to my friend who was depressed on allthe neg news and i wrote this… Fighting the power can be done so many ways. The best way is effecting their wallet cuz thats all they know… Voting liberal, becoming a lawyer for ppl not corp., sueing them, going into politics like alesia cortez… Buying food and products without palm oil, hfcs, or msg. Buying local. Making a rap video on problem of plastics (done in indonesia) drive less, commute by bikes or using public trans. Working for a company that does or makes positive products. Become vegan or veg. Grow food. Plant fruit trees. Take a permaculture course. Use less energy. Turn ac to higher temp and heater to lower temp! Use less water. Change lights to led. Install solar and water catchment systems. Buy less crap we dont need. Buy electric car. Fly less or not at all. And finally the big one… Dont have kids!! We all can play a part to effect change in our own way. And if we can get ppl to continue to move in that direction it will mk a difference!

  19. Corporate law is such a block to any business reform…where corporations have a duty to maximize profits over all else. This, and "shareholder value", in a completely financialized business model which now grips our global economy, would have to be extinguished before any real change could occur towards a sustainable economy. Don't hold your breath!

  20. Democracy has been corrupted and twisted by corporate lobbying, who consistently lobby for freedom from regulation.
    The right love to use that word ‘FREEDOM’, this is a cleaver trick, as who would want to be against freedom?
    Freedom (they want us to forget) is not just a freedom ‘from’, but also freedom ‘to’. So freedom from employment regulation is freedom to further exploit the workers, freedom from environmental regulations is freedom to exploit the environment for short term profit.
    We need to be free of corporate lobbying.
    We need to be free neoliberal thinking running and ruining the planet.
    Most people want solar panels on their roof, but can’t afford them because wealth is so unevenly distributed.

  21. Let capitalism solve the problem created by capitalism? Absolutely rubbish!

    Want to save civilization from destruction and human being from extinction? First step: dismantle the capitalism. Second step: democratize the means of production. Third step: cut fossil emission 100% Fourth step: crate ways and technology to suck human caused extra CO2 from atmosphere.

    Extinction or Ecososialism!

  22. Striking should not just stop at pupils … money cannot protect us from runaway global warming, but are people truly willing to wake up and change, to question and confront the paradigm we have become willingly trapped by created solely for profit.
    Our purpose now should be to anticipate, protect and mitigate – even if at this point mitigation is for the most part on a social level.
    A successful economy only services the wealthy; money grows money – the wealthy get richer as the remaining populations just try to keep their heads above water. The longer we ignore the need to change the structure and purpose of human societies the closer we are to irreversible climate catastrophe, rational wars over food and water, a complete collapse of the food chain and nuclear war, not necessarily in that order of cause!
    Money has literally become more valuable than life itself and our species has become blind to that.

  23. 6:13 "When you look at the insect population, it is estimated to be that seventy to seventy five percent of all insects have been lost."

  24. The study linked below indicates the choice to eat meat causes about 70% of the contribution to global warming related to agriculture. https://www.nature.com/articles/s41586-018-0594-0

  25. Go Vegan, and don't have any children. Increased population is the driver of growth economics, and consumption. If humanity does not accept that, there will be no fix.

  26. Even bacteria have self-limiting feedback mechanisms, as do all other groups and species of organisms. The fact that Homo ridiculoso believes as a species that it can grow in unlimited fashion is clearly at odds with all other living systems on this small planet. These complex systems preceded us, and we as biologists do our best to understand & describe them. Conversely, economics is a human contrivance. It is the quintessence of blind narcissism to assert that a contrived economic system of growth takes precedence over a three-billion year old natural system. In fact, WE are the externality.

  27. Subscribed to this channel a few videos ago. Getting a lot out of this! Thank you for continuously uploading and updating us all.

  28. We can see why the Rumps if the world are not behind this …… self interest will not move us forward ……. We need to get self interest behind us to move forward

  29. It seems to me that the most powerful countries in the world are the most polluting countries of the world. For everyone to LIVE the right way everyone would have to stop polluting. Are the powers that be gonna be willing to let go of their powertrip?

  30. Who will be the first to voluntarily give up their refrigerator? Their electric lights? How about hot showers? What about your oven and your stove? How about your washing machine and dryer? Ready to go back to pounding your laundry on rocks by the river? Not to mention your car, your TV, your phone, your heating and/or your air conditioning? Try running for office on the platform: "If elected I will lower your standard of living and make you all poorer!" Case closed.

  31. I can't fix it but WE can. Unity and solidarity with a focus on toppling a structure in a systemically practical way to keep the collatorall damage to a minimum.

  32. As long we allow Money to make Money by enslaving Man, Beast and Mother Earth we warship "Lucifer" with every penny we spend! Stop millitary exercises like " Trident Juncture" , abolish " Fireworks " small and big ones (War), drive your car with Methane instead Petrol or Diesel and abstain from flying, make "white goods" last again and wash your clothes with ultrasound. Utilise CO2 and Methane +H ydrogen made of renewable electricity and most important: Forget about PROFIT and SHAREHOLDER VALUE !!!

  33. The representative of sustainable business is correct in saying that neoclassical/neoliberal economics relies on all of the actors functioning within a moral compass. In a democracy that moral compass is provided by a government willing and capable of enforcing legislation guided by the best scientists untainted by corporate sponsored/owned/controlled research. The concept of public service, public benefit, intrinsic value, ( David Suzuki speaks of spiritual values) need to be immutably enshrined in legislation.
    Since the Chicago School of Economics, the Austrian School of Economics, the Mont Pelerin Society have forced the adoption of so called 'free market economics onto much of the world through World Bank loan agreements to further US foreign policy of hegemony the supporters of the 'free market' and 'free trade' have systematically dismembered democratic institutions through restructuring management and regulatory reform.
    They have engaged in massive disinformation campaigns about climate change and the role of the UN.
    The effect has been catastrophic.
    One option to be used to take advantage of existing technology and infrastructure would be to brand as terrorists those that financially gain from policies and business practices that push us into the 6th extinction. The economists, entrepreneurs and financiers that profit from extinction are the greatest threat to the security of nations, the greatest threat to civilization, life on the planet. Hunt them down, chain them, and set them to work rebuilding storm damaged homes, moving critical infrastructure out of the way of rising sea levels, distributing food to the drought effected, bring water to populations where river, lakes and aquifers have dried up or become contaminated. Prolong their lives so they have to endure the misery that they have callously and cynically profited from. These people have removed any legislation that could make them liable. Well get them under Terrorism Acts. All it takes is changing the definition of terrorism the same way they have branded environmentally responsible people terrorists. The neo liberals are terrorists there is no doubt about it.

  34. Nuther thought, Victoria gave a list for 'business as unusual' purpose, governance, culture, marketing. I am not comfortable with the businesses, organizations, institutions that frogmarched us into this social order through the' forces of the market, at best they will stall for time while they mop up whatever other resources they can lay their hands on. We do not need or want corporate governance and leadership we need to reestablish and strengthen democracy from the ground up. We need well organized communities that can withstand whatever the future will throw at us.
     Corporate governance is dictatorial from the top down with no right of appeal. Victoria says we may need shocks to initiate new management models. The corporations will have contingency plans to turn shocks to their advantage. Read Shock Doctrine by Naomi Kline.

  35. Any talks on climate change that do not include the long and ongoing weather modification campaigns across the globe are incomplete. Geoengineering, now called Climate Intervention, are one of the major factors we need to focus on or there is no hope. First step is admittance of this program.

  36. Wonderful input from Victoria Hurth, wonderful appeal to the heart, and not just to reason. It makes the listener feel their humanity is talked to, what is human in them is talked to. It is time. It is past time. It is time for such messages. THANK YOU. Be blessed by anyone who has a heart. Shanti

  37. cant believe only 15000 people have any interest in this, maybe there is an overabundance of ignorance in the world

  38. Every damn supermarket is stashed with 20,000 varieties of meat, a fraction gets sold the rest is "chucked out". Same with fruits and veges

  39. Hi @UPFSI, can you (or Stuart, if he sees these comments), provide a source for the "neoliberal coup" story given around 12:44? I couldn't find any more details online as to the date of this event, who the new chair was, etc.

  40. Excellent presentation except for one thing. Climate change is not the most urgent problem to consider for me. The others are much more important in my point of view. How to reduce population? That's a huge problem!!! Money was made to replace troc and gold. It was a tool and now….. Like every civilisation before, this one will desapear and nature will be greatfully happy!!!

  41. I am all for it but notice how the emphasis is put on environment and animal life but avoid mentionning how the mismanagement of governments (not mentionning some particular hidden power structure) have lead to wars, killing hundred of thousand people and if it goes nuclear, all will be destroyed in an instant. I think that, because of the urgency of this particular aspect, the scientists should take over the power structure of the earth as fast as possible period!

  42. IDIOT scientists

    Shud be issuing warnings to the elites.

    Stop cheating, manipulating, murdering, trafficking humans, damn elites and politicians or the world will drastically change forever.

    LOL

  43. Some basic observations. Attempted rebuttals of scientific observations look to mostly come in two basic ways. One is to say that mystical entities will help believers. The other has been similar blind faith in science to find solutions, because ways around limits have been found with science in the past. This latter view has often unfortunately not been strongly refuted by scientists, but has even been endorsed by some. But it was never scientific to count on finding imaginary things. There is no observable relationship between what was found in the past and what might be found in the future. To be sure of finding things before you have found them has nothing to do with science. It is superstitious, blind faith. To be curious and explore the unknown can be good, to bet your life on what will be found, doesn't look wise at all. But the latter is the defacto bet that has been made by many.

    Second observation. We are a highly social species, live by teamwork and die without it. We all have the naked body to experiment with on our independence of social groups, if there are doubts. The efficiency of teamwork to meet the needs of the team, can be looked at with scientific measures of energy. Specifically, we have a food energy budget, and with that energy we must get more food energy, get shelter as needed to slow down excessive energy loss or gain, and reproduce, which takes even more food energy. And we also have a limited amount of materials to work with, using food energy, and we use non food energy to leverage food energy. To avoid the scientifically irrational expectation of finding more than we currently count, we must use everything at long term sustainable rates, and since we are always estimating the future, a factor of safety in use would make sense. How much we reproduce is a factor in long term sustainable use of resources, as is how much is used per person. Social groups can operate similarly to the body, with goods and services of specialists traded to the whole group for what they need. The system can grow larger with groups of groups trading in similar ways.
    Teamwork that involves coercion isn't as efficient as voluntary behavior. The current bulk of humanity living in social systems built on non scientific expectations and measures, can be warned that this is suicidal according to science, given a science based alternative, and the beliefs that actually reflect reality are the ones the survive.

    With regard to religious beliefs in mystical entities helping believers, some curious things can be noticed about the biggest religion in the world. It can be noted that Jesus warned to count what you have to be sure of accomplishing goals, whether building a tower or dealing with a potential enemy. And gave stories of dishonest stewards and the consequences. Honest accounting seems to have been important to him. Counting imaginary assets as real, as has been done, is not honest accounting. If it was ok to do that, there would be no need to warn that counting was wise. He also wondered how you could love an unseen god but hate a seen brother… He also said to love your neighbor as yourself, which fits with seeing our need for belonging to a social team as a life and death matter. But at the same time, social groups can have problems with parasites and cancers the same as individuals, and he warned about people who were "wolves in sheep's clothing".

    Does one follow the direction of science as master, or follow unscientific beliefs? " You cannot follow two masters, you will end up loving one or the other".
    One can see "god" as the laws of physics, laws of nature, working through evolution to create and destroy life, or one can see god as a mystical entity. "God sends the rain or sun on the just and the unjust", fits with a god that is the laws of nature.

    To give everyone the choice is what I would do. People given doubts about their beliefs can change their beliefs or dig in on the ones they already have. To dig in on unscientific belief can lead to faster self destruction, from the standpoint of science. "To them that have shall be given, to them that have not, shall all be taken". Looks like another way of saying, "survival of the fittest".

    Much more can be said about this, but this hopefully gives the basic idea. We can give people a choice, and resolve this mess, cut short the damage. "Unless the days be shortened, no flesh will be saved, but the days will be shortened". That can happen. "The meek will inherit the earth".

  44. The ideas of Richard D Wolff might be of interest to Ms. Hurth. We do need a different 'business model'. But sometimes the foundations of a house are so rotten and unstable, the house must be razed to build on the site. Good talk. Thank you!

  45. The so called "Elite" have this extremely clever idea, MONEY IS THE MOST IMPORTANT THING ON EARTH. it's a shame they are so mentally impaired. love and peace to all

  46. 'Commercials' put a shitload of CO2 into the air, a set of lies in order to feed a beast called 'economy'. Nobody cares. Tons of food is laying about in hundreds of thousands (into a few million) huge shops, and millions of small shops all over the world. more than half of it is thrown away, on a daily bases, because 'the 'free' market' needs to run a certain 'agreement on the relation between debt/and profit' – a mere an agreement or lack thereof. Our definition of 'to own' and 'to have' is confused by the way we define 'to eat'. The mind says 'It is mine', the same way we 'eat'. We turn it into shit, with a small portion being recycled. A similar thing we do with food. We turn food into nitrates and use it to feed plants. Capitalism has a similar circle. We need to break that circle, and 'need to' is a huge understatement. We have cars, which prevented us from including horses into the machinery of our industrial complex. They work like us: burning fuel, breathing air, pumping co2, those even stand on tires filled with air. Irony is humorous, but it would sound like a bad joke. The perpetual movement, which turned money into a gravitational force (going up the social ladder), instead of water, searching the lowest point in nature, has become unstoppable. Because we assumed that our 'political and religious identities' couldn't be turned around within their 'institutional authority'. We said 'It is a mere tradition'… but it became the common denominator of 'motive', and now we are all sick.

  47. whichever side of the fence your legs dangle we should be aware of our impact? and to reduce our personal carbon output? one person can make a difference! as it can instill others around you to do the same. I personally I find it a challenge to reuse whatever I can, and if or when? I own some land I would build a small carbon free home with no dependence on utility companies . we have to much clutter in our "new world" which diverts our attention from the important things in life!

  48. Time to get on our yellow vests or doomsday prep. They only touched on our exponential population, we don't discuss this topic enough. Women need the right to choose not to have children and not having children should be appreciated, not stigmatized. Great video!

  49. Free market capitalism is not sustainable because of human greed. It's a business model that is primary focused on immediate and maximum monetary profit. There is no long term accountability.

  50. Money is an illusion, into which we are inculcated from an early age. It can not solve our overriding problems, it only monetizes them and grows like a virus does. Money, while an ingenious invention from early civilization, forces our perspective away from the nature world upon which we depend and even away from the survival of species.
    I would rather say, "the nature world upon WHOM we depend".

  51. We wish that a normal state of population and births be strived for on Earth and in this regard, effective worldwide birth control be enforced, because only through this can too excessive an overpopulation be avoided and even further privation, criminality, hate against fellow men, wars, exploitation of Earth's resources to the utmost, as well as new diseases, epidemics and misery be avoided and contained.

  52. ‼️⛓”What doesn’t kill you, makes you stronger” Is just plain stupid⛓‼️
    ❌⛓”Monocultures are impossible to maintain, over time” is a Fact⛓❌
    Hay guys, as a retired Forester, I’ve been bitching about this since the 70’s.
    It is not the Overheating of the Earth’s surface alone, global warming my ass.
    We live in a closed system, it is the Radical heating and cooling that is the problem
    Now the Prez, after watching Firefighters were creating a Firebreak,
    And believes somehow that Grooming the Forest Floor is a panacea.
    Civil disobedience, be careful. They have made it plain,
    they will incarcerate you and evict from your property
    I barely avoided going to jail. The People in Government
    Are evil bureaucrats willing to do what they have to, to “Win.”

  53. Ecosia is a great exemple of a purpose driven business. It's a search engine that plants trees and has servers running on renewable energy. Make the switch from Google to Ecosia! Each person can make a difference.

  54. The standard should be set that all businesses should in some measured way, contribute to the betterment of the planet. A lot of conscious people are beginning to do that. If we stop supporting any business that doesn't, or cancels out the good they do by the bad they do they will not be able to continue.

  55. At the time of my viewing of this video… I see that seventy-nine morons gave it the thumbs down. Sad. This is extremely scary.

  56. Vegans of the world unite !! Pls try it guys. It's not that hard. A vast majority of science and ethics points towards it. Save our species and others . Obv being vegan isn't the only thing to do . It isn't the panacea, but I feel it's an absolute must along with organising and bringing about systemic changes.

  57. 13:35 something that Karl Marx would say ✊. As David Harvey puts it money is the great corruptor .

  58. In other words, we need to reintroduce forms of indigenous worldview into the "developed" world's stream of consciousness. Ubuntu. Economics that work for all people, not just a few. Recognizing "nature" everywhere, not just outdoors. Respecting our interconnection with all things. Subordination to higher wisdom. Etc.

    I believe we can turn it around if we do this.

  59. i agree wholeheartedly with him, i don't agree with her. she is not aware that money and greed for money is cause of much of our devastation on earth. i am saddened that she is at the helm of business model changes, as she has no idea of the poverty and suffering happening around the world 🙁

  60. Ecological matters aside, Neo-liberal individual profit maximizing means 95%? at the margins of subsistence, 4%? saving for an inadequate pension, and 1%? leading the lemmings over the edge.

  61. "Marketing" used to be (in the quaint olden days of the 20's, 30's – about Education. The ads actually offered useful information for homeowners, cooks etc., alerting the public to seasonal changes — for example — how to prepare your house for the coming winter…getting people to look ahead and be responsible.

  62. What if — what if business were NOT "at the heart of the change"? What if business has discredited itself so entirely that the human family decides to create other means, systems and methods– of providing for everyone's human needs, using resources wisely through a resource-based economics inventory, and providing shelter, food, security, education and human rights to everyone, thereby reducing population — yes, it has repeatedly been proven that providing education and rights to women reduces population growth, does NOT increase it.

  63. Just as the founders of the United States hammered out a new constitution and way of organizing a country, it is up to us to do the same for this new era. To solve a danger of the magnitude of climate change, we must use what systems still work to create a new system, with no definable "ism" or label — but a practical humane equitable system of participation with the main criteria being — it WORKS.

  64. Looks familiar.

    I believe this happened once before in 1990.

    No much changed, did it?

    If you want change then you have to take more radical steps than just giving out warnings.

    Handing out warnings has proven to be ineffectual.

    Like the drastic changes that humanity has to take, scientists also has to take drastic action.

    Giving out warnings will only be followed by business as usual.

    I'm sorry Stuart but that is what has to happen.
    When are you going to learn that people in general just don't care?
    You are going to have to bitch slap them before they listen to you ramble on in a lecture.

    Like announcing that the house is on fire, you don't just calmly state it.
    You make loud thunderous noise that hurts their eardrums and you yell out "FIRE !!!!".

    You have to get their attention first and simply announcing a calm lecture on You Tube is just not enough.

    I'm afraid that this time around, you may have to break some laws.

  65. Human overpopulation isn’t just “a major, major problem”——it is THE problem, the one from which ALL other problems grow
    Additionally, I have to say that I see no reason for optimism whatsoever. The problems we’ve created are so immense that I don’t think god himself could solve them. We’Ve seriously damaged the biosphere in every way that it can possibly be damaged, and beyond repair

  66. If you listen to trump, there’s absolutely nothing wrong—and that’s what we have for a president. The office of the presidency is no no longer important or meaningful in any significant way

  67. If you throw hope out the window , change will not come quick enough to save us . The public are unwilling to bring the sacrifices that are necessary , and I live and work with the ordinary majority . And the urgency is not their , not among the young adults they care about the up grade of their cars .

Leave a Reply

Your email address will not be published. Required fields are marked *